The Right Values Help Culture Change — with Tim Steinbeck

About This Episode

Episode Number: 103

Air Date: February 17, 2026

Length: 57 minutes

Tim Steinbeck, CEO of GRE HERC Services, joins the Mastering Workplace Culture podcast for a raw, grounded conversation about what change really looks like when moving a blue‑collar workplace from siloed habits to a culture built on “STEAM” values: Safety, Trust, Accountability, Ethics, and Mutual Respect.

From shift‑to‑shift friction and accountability battles… to longtime employees leaving because “you can’t pay me enough to be nice to these people”… this talk pulls back the curtain on what real culture transformation feels like inside a 24/7 operational environment.

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